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Career Outcomes & Job Titles

People who choose an online marketing degree often pursue teaching, leadership, or consulting roles in the area of marketing.

Potential Employment Settings

  • Community college
  • Consulting firm
  • Corporation
  • Government — local, state, federal
  • Land-based or online college or university
  • Nonprofit organization
 

Common Job Titles/Positions

  • Adjunct or part-time faculty
  • Business researcher
  • Chief executive officer
  • Chief marketing officer
  • Dean or associate dean of a business program
  • Director of marketing
  • Director/vice president in brand management
  • Director/vice president in product management
  • Director/vice president of business development
  • Director/vice president of market research
  • Full-time faculty
  • Marketing consultant
  • Senior marketing manager
  • Vice president of marketing
 

*These examples are intended to serve as a general guide. Many factors determine what position an individual may attain and Capella can't guarantee a graduate will secure any specific job title.

School of Business and Technology Doctoral Degree Graduates

Data from graduates across all Business doctoral programs have been combined for these Career Outcomes results.

The graphs below show some key findings from Capella's Alumni Outcomes Survey. We use this information to help improve our courses, programs and services and to give you an idea of how alumni are using their degrees.

The skills and knowledge have been immediately applicable to my career 71%My degree has positioned me to achieve my professional ambitions 85%Capellas competency based curriculum has prepared me for the needs of my profession 66%

Percentage of respondents who answered "strongly agree" or “agree."
Source: Responses to the Alumni Outcomes Survey one year after graduation. The data were collected during Q2 2014 – Q1 2015.

Made a significant contribution to my profession 60%Successfully changed jobs and-or careers 42%Assumed leadership responsibilities 51%Received a salary increase 51%Received a promotion 35%

Percentage of respondents who indicated they had accomplished each item.
Source: Responses to the Alumni Outcomes Survey one year after graduation. The data were collected during Q2 2014 – Q1 2015.