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Bachelor of Science (BS) in Business

School of Undergraduate Studies

Retail Management specialization

Increase your career opportunities in the dynamic, diverse retail industry. Many retailers prefer a business-focused college degree when hiring or promoting to fill professional, supervisory, or managerial positions. This undergraduate Retail Management specialization offers a strong foundation in general business disciplines, including management, marketing, human resources, organizational communications, and finance. The retail-focused course work includes retail management, store operations, merchandising, pricing, competitive analysis and planning, and legal and ethical considerations in managing a retail operation. People who choose this specialization are often pursuing lead, supervisory, or management positions at the retail store level, or specialist/analyst positions within a retail department or corporate headquarters.

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Total Program: 180 quarter credits
Up to 132 quarter credits may be transferred into this specialization
Admission Requirements Icon indicating PDF
Next Start Date: March 5, 2012
1000-2000 Level Credit: $275
3000-4000 Level Credit: $345

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General Education Requirements

To complete your bachelor's degree, you will need 45 quarter credits in general education subject areas with a minimum of 6 quarter credits from each category. We offer general education courses in communication, humanities, natural science and mathematics, and social science.

Residents of Arkansas must complete Arkansas general education requirements.


Gain more value from your degree

Expand your educational and career opportunities by choosing one of Capella's degree enrichment options.

  • Tuition discount grows as you learn

    Capella supports your long-term educational goals with a bachelor’s-to-master’s tuition discount program. It could mean up to a 45% discount on tuition for your master’s degree courses.

    When you graduate from Capella with your bachelor’s degree and enroll in any Capella master’s degree, your total discount percentage can be applied to each master’s level course you take.

  • Earn graduate credits while completing your bachelor's degree

    With Capella's Combined Bachelor's/Master's options, you could start earning master's-level credit during your bachelor's program. You may be able to save thousands over the cost of pursuing each degree separately and reduce your time to master's degree completion by up to two quarters. Speak to an enrollment counselor about possible financial aid implications of choosing a Combined Bachelor's/Master's option.

    To be eligible:
    • Enroll in an eligible Capella bachelor's program under current admission requirements.
    • After you have completed 100 quarter credits of bachelor's-level course work and have earned a 3.0 GPA, you may enroll in one of the Combined Bachelor's/Master's options.
    • Maintain at least a 3.0 GPA to remain in the combined option.
    Combined Bachelor's/Master's options available for this specialization:
    • BS/MBA
  • Add a concentration to gain deeper expertise

    Delve more deeply into a specific knowledge area by earning a concentration that will be included on your transcript and can enhance your career opportunities. If you have elective courses in your degree program, you may be able to use them to fulfill both your degree and concentration requirements at the same time. However, completing a concentration may extend your total credits beyond the requirements of your degree.

    Concentrations available as part of this specialization include:
    • Finance
    • Marketing
    • Project Management
  • Expand your career options with additional specializations

    Increase your knowledge and career options by earning multiple specializations as part of your bachelor's or master's degree program at Capella. If you have elective courses in your program, you may be able to use them toward earning another specialization. However, completing additional specializations may extend your total credits beyond the requirements of your degree.

Core Courses (each course 6 quarter credits unless noted)

  • BUS3004 - Developing a Business Perspective
  • BUS3010 - Fundamentals of Management and Leadership
  • BUS3020 - Fundamentals of E-Business
  • BUS3030 - Fundamentals of Marketing and Sales
  • BUS3040 - Fundamentals of Human Resource Management
  • BUS3050 - Fundamentals of Organizational Communication
  • BUS3060 - Fundamentals of Finance and Accounting

Specialization Courses (each course 6 quarter credits unless noted)

  • BUS4080 - Fundamentals of Retail Management*
  • BUS4081 - Brand Building and Channel Development*
  • BUS4082 - Marketing, Merchandising, and Advertising*
  • BUS4083 - Retailing Analytical Tools and Techniques*
  • BUS4084 - Pricing Management*
  • BUS4085 - Management and Operational Issues in Retail*
  • BUS4801 - Ethics and Enterprise
  • BUS4802 - Change Management

Elective Courses

  • Choose 39 quarter credits of additional undergraduate courses.

Capstone Course (taken during learner's final quarter)

  • BUS4993 - Business Capstone Project - 6 quarter credits

View all bachelor's degree specializations

* This course has a prerequisite. Contact an enrollment counselor for more information.

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