Bachelor of Science (BS) in Business
School of Undergraduate Studies
Retail Management Specialization
Increase your career opportunities in the dynamic, diverse retail industry. Many retailers prefer a business-focused college degree when hiring or promoting to fill professional, supervisory, or managerial positions. This undergraduate Retail Management specialization offers a strong foundation in general business disciplines, including management, marketing, human resources, organizational communications, and finance. The retail-focused course work includes retail management, store operations, merchandising, pricing, competitive analysis and planning, and legal and ethical considerations in managing a retail operation. People who choose this specialization are often pursuing lead, supervisory, or management positions at the retail store level, or specialist/analyst positions within a retail department or corporate headquarters.
General Education Requirements
To complete your bachelor's degree, you will need 45 quarter credits in general education subject areas with a minimum of 6 quarter credits from each category. We offer general education courses in communication, humanities, natural science and mathematics, and social science.
Residents of Arkansas must complete Arkansas general education requirements.
MAT2001 - Statistical Reasoning* required for Project Management (Business) specialization.
Core Courses
- BUS3004 - Developing a Business Perspective - 6 credits
- BUS3010 - Fundamentals of Management and Leadership - 6 credits
- BUS3020 - Fundamentals of E-Business - 6 credits
- BUS3030 - Fundamentals of Marketing and Sales - 6 credits
- BUS3040 - Fundamentals of Human Resource Management - 6 credits
- BUS3050 - Fundamentals of Organizational Communication - 6 credits
- BUS3060 - Fundamentals of Finance and Accounting - 6 credits
Specialization Courses
- BUS4080 - Fundamentals of Retail Management* - 6 credits
- BUS4081 - Brand Building and Channel Development* - 6 credits
- BUS4082 - Marketing, Merchandising, and Advertising* - 6 credits
- BUS4083 - Retailing Analytical Tools and Techniques* - 6 credits
- BUS4084 - Pricing Management* - 6 credits
- BUS4085 - Management and Operational Issues n Retail* - 6 credits
- BUS4801 - Ethics and Enterprise - 6 credits
- BUS4802 - Change Management - 6 credits
Elective Courses
- Choose 39 credits of additional undergraduate courses.
Capstone Course (taken during learner's final quarter)
- BUS4993 - Business Capstone Project - 6 credits
View all bachelor's degree specializations
Review of this specialization is pending in OH.
* This course has a prerequisite. Contact an enrollment counselor for more information.
Course Descriptions
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Undergraduate course descriptions
Graduate course descriptions
Thank you for your interest in Capella University .
We have provided links to both graduate and undergraduate course descriptions. Download either or both.
An enrollment counselor will contact you via email soon if you have any questions.
Undergraduate course descriptions
Graduate course descriptions
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