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Self-Designed Specialization Master of Business Administration

School of Business and Technology

An MBA Tailored to You

You choose the path. You pick the courses. You build the skills you want to develop. Pave your own career path: our Self-Designed Master of Business Administration (MBA) lets you do just that. Customize your MBA with our self-designed option to master business disciplines such as finance, marketing, strategy, and business analytics. Tailor your elective courses to fit your career goals. Choose from an array of business electives and eligible graduate-level courses in IT, health care, and more. With our self-designed MBA, you can shape your education to serve your unique ambitions.

At a Glance

  • Online
  • FlexPath Available
  • 7 Core Courses
  • 3 Elective Courses
  • Capstone
  • 45 Total Credits (12 Max Transfer)

Classes Start January 7th

Ready to get started? We’re ready for you. Chat with an enrollment counselor or apply now to take the first step on the journey toward your future.

$50 Application Fee (waived w/promo WINTER)

With FlexPath, you can earn your MBA in 12 months and under $11,000*

*Based on fastest 10% of students. Your program length and cost will vary by transfer credits, the per-session cost, and how quickly you complete courses. Books, supplies, and other fees may apply.

Self-Designed MBA Program Highlights

Customize to Your Goals

Experience the flexibility to personalize your MBA to fit your career goals, and explore your interests with an array of elective courses.

Apply for Scholarships

Capella scholarships, available for qualifying students, aren’t need-based and never have to be repaid.

View Capella scholarships »

Influence Others With Data

Learn how to make data-driven decisions to influence others and shape organizational change.

Personalized Leadership Coaching

You’ll receive personalized leadership coaching and complete a leadership assessment to develop an individualized plan that helps you focus on skills that support your ability to thrive and inspire.

Showcase Your Problem-Solving Skills

Build an ePortfolio based on the real-world solutions that you develop in your coursework.

Gain Leadership Skills

Throughout your program you’ll grow in your ability to see the big picture, strategize and find solutions, and lead teams.

Cost & Learning Formats

We know you’re busy—you need a learning experience tailored to your life, not the other way around. That's why Capella offers two 100 percent competency-based, online learning formats to best fit your needs. Which learning format is right for you? Take our Path Finder Quiz

Our original learning format offers extra structure for those who want it. We'll set the schedule, you meet the deadlines. 

  • Based on the quarter system; 1-3 courses per 10-week quarter
  • 1 semester credit = 1.5 quarter credits
  • Weekly assignments and courseroom discussions
  • Pay for what you take, price varies by courseload or term
$796 per credit, 45 total quarter credits, 12 max transfer credits

Our self-paced learning format lets you take courses at your own speed, moving onto the next course when you're ready.

  • Take unlimited courses (up to two at a time) per 12-week billing session
  • 2 Capella quarter credits = 1 program point
  • Set your own deadlines, no courseroom discussions
  • Pay a flat tuition fee per session*
$2,650 per 12-week billing session, 23 total program points, 6 max transfer points

*This is only an estimate, using general program pricing. Your price may be higher or lower depending on your specialization, transfer credits, tuition discounts, and (in FlexPath) the speed at which you move through the program. Fees, including application fees and resource kits, are not included in this estimate. The GuidedPath prices show the tuition you would pay if you brought in the average number of transfer credits or the maximum allowed transfer credits. The FlexPath prices show the tuition you would pay if you brought in an average number of transfer credits and you moved at the speed of a typical FlexPath student or as quickly as the fastest FlexPath students (90th percentile). New or recently revised programs base their estimate on comparable programs. Military Tuition Assistance (TA) is not available for FlexPath.

Get the Details

Speak with an enrollment counselor to get a personalized cost estimate for what you can expect to pay.

Ways to Save

At Capella, we believe your education is an investment in your future. It’s also an investment within your grasp. Your goals are achievable–there are more ways to save than you might think.

Scholarships for New Students

Capella scholarships, available for qualifying students, aren’t need-based and never have to be repaid. 

Transfer Credits

We can accept many transfer credits from regionally accredited schools. 

Employer & Association Discounts

Many employers and organizations partner with Capella to offer tuition discounts. Talk to an enrollment counselor to learn more. 

"With a program like this, I don't have to choose between an education or family, I can have both and be happy doing both.”

Nacole Riccaboni, MBA
Read her story »
Actual Capella student who is compensated for appearing in Capella promotional materials.

Self-Designed MBA Sample Courses

You’re ready to lead in business. Our online self-designed MBA can give you a solid foundation and the strong leadership skills you need to excel in a competitive business environment.

Course Number Course Title
MBA5002 MBA Leadership
MBA5008 Applied Business Analytics
LEAD5210 Leading Global and Diverse Cultures
MKT5410 Digital Marketing
ENTR5412 New Ventures and Entrepreneurship

What You'll Learn

Earning your MBA can help prepare you to lead in a dynamic, evolving field as you explore these and other critical areas of focus.

  • Master core business systems and processes
  • Make evidence-based decisions
  • Embrace collaboration

  • Harness the power of diversity
  • Lead with insight
  • Communicate effectively

See more of what you’ll learn »

Faculty & Support

You’re never going it alone at Capella. Our dedicated faculty and support teams are waiting to guide, help, and advise you through every step of your educational journey.

Enrollment Counselors

These folks are superstars. We hear it from our students (and grads). They're here to help find a program fit and set you up for success.

Financial Aid Counselors

First they listen. Then they act—for you. Running the numbers, exploring ways to save, and making the financing of your education simpler.


Powerful databases and resources relevant to your field–and dedicated, experienced librarians to help you do the research.

Career Center

For this team, it’s more than resumes and interview tips. It’s about thoughtful and strategic career planning–beyond graduation.

Accredited & Respected

Capella University is accredited by the Higher Learning Commission.

Accreditation and recognitions provide the assurance we meet standards for quality of faculty, curriculum, learner services, and fiscal stability. See all of our accreditations and recognitions


Self-Designed Career Insights

Which Online MBA Program Is Right For You?

Ready to take the next step in your business career? If you’re looking at an online MBA program, here are four specializations to consider.

Is a Self-Designed Online MBA Right For You?

A self-designed online MBA allows students to customize their program to fit specific needs and career goals.

Why Get an MBA?

Four benefits of an MBA and a few of the career choices available to graduates.

MBA Professional Paths

Here are just some of the career paths to explore with our online MBA.

Related Job Titles to Explore*

  • Account manager
  • Business analyst
  • C-level officer (CEO, CFO, CLO, COO)
  • Director of marketing
  • Human resources manager/director
  • Marketing manager
  • Product marketing manager
  • Project manager
  • Senior financial analyst
  • Sales manager/director
  • Vice president of operations

Related Employment Settings to Explore

  • Bank
  • College or university
  • Community or technical college
  • Consulting firm
  • Financial services organization
  • Health care organization
  • Insurance agency
  • Manufacturing organization
  • Software publisher

*These are examples intended to serve as a general guide. Some positions may prefer or even require previous experience, licensure, certifications, and/or other designations along with a degree. Because many factors determine what position an individual may attain, Capella cannot guarantee that a graduate will secure any specific job title, a promotion, salary increase, or other career outcome. We encourage you to research requirements for your job target and career goals.

Other Programs to Explore

Is this program close to what you need, but maybe not a perfect fit? The programs below might be interesting. Check them out to find one that suits your academic and professional goals.

Ready for the Next Step?

Learning online doesn't mean going it alone. Help is here. From faculty, coaches, advisors, and more. Plus a supportive community of students who are as passionate about their careers as you are about yours.